Liora Benmergui
Education
- Bachelor of Arts in Creative Industries, Toronto Metropolitan University
Specialization
Professional Communication, Media Business, Social Media Management, Content Creation, Digital Media Marketing, Public Relations, Brand & Content Strategy
Biography
Liora Benmergui is a Creative Industries graduate specializing in professional communication and media business. She is passionate about social media, public relations, and digital marketing, with a growing interest in how artificial intelligence is reshaping digital communication and audience engagement. Liora brings experience in content creation, communication strategy, and audience‑focused storytelling, and enjoys exploring how creativity, data, and emerging technologies intersect in digital spaces. She is currently expanding her expertise in the Master of Digital Media program, where she aims to deepen her work in creative technology, AI‑enhanced communication, and human‑centered digital experiences.
Why Digital Media?
I chose digital media because I’m inspired by how storytelling, technology, and communication shape the way people connect and engage. Through my work in social media strategy, content creation, and community‑focused communication, I’ve seen how intentional digital experiences can create meaningful impact. I’m especially fascinated by how artificial intelligence is transforming creativity, accessibility, and the way we understand audiences. Pursuing a Master of Digital Media allows me to deepen my creative and strategic skills, explore emerging AI‑driven tools, and contribute to digital spaces that are inclusive, thoughtful, and built to strengthen community.