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From invention to impact: why commercialization and IP matter

By: Dr. Souzan Armstrong Director, Innovation & Commercialization and Dr. Michelle Chrétien AVP, Research Partnerships & Commercialization
April 28, 2026
Dr. Michelle Chrétien, AVP, Research Partnerships & Commercialization, and Dr. Souzan Armstrong, Director, Innovation & Commercialization

Great research has the potential to do more than advance knowledge—it can shape industries, inform policies, improve lives, and address real-world challenges. Commercialization is one of the ways that happens. By connecting research to application, commercialization can enable ideas developed at TMU to reach the people and communities who will benefit most, with the support of a team committed to helping faculty translate their work into meaningful impact.

Commercialization and intellectual property (IP) are sometimes viewed as the “paperwork” side of research, but they are much more than that—they are a pathway to extending the reach and impact of your work. As a faculty member, engaging in commercialization is one of several ways to mobilize knowledge and create real-world change.

Many innovations—from medical devices to educational technologies—require partnerships to reach the people who can benefit from them. While university research often generates the foundational ideas, industry and community partners can help scale those ideas through investment, manufacturing, and distribution. Along the way, commercialization can also strengthen research profiles, open new avenues for collaboration, and create meaningful opportunities for student engagement.

When it comes to IP, however, timing is everything. Sharing details too early can limit options for protecting your work. Public disclosure—whether through a journal article, conference presentation, poster, or talk—may affect patentability. Thinking about IP early, ideally during the grant-writing or project design stage, helps ensure you retain flexibility and maximize potential pathways to impact.

The good news is that you do not need to navigate this process alone—or be a seasoned entrepreneur to get started. Simple practices, such as keeping detailed, dated records of your research, are valuable first steps. If you believe your work may have broader application, TMU’s Commercialization team is here to help. Connecting early allows the team to assess potential, explore protection strategies, and support next steps. Submitting an invention disclosure is not a commitment to commercialization—it is an opportunity to better understand your options.

What begins as a successful research outcome can evolve further through early engagement with TMU’s Commercialization team. Together, you can explore market potential, identify appropriate protection strategies, and determine the right timing for disclosure. From there, TMU can support patent strategy, proof-of-concept development, and connections with partners— helping move the idea from a promising concept into a licensable technology or partnership opportunity.

Commercialization is a journey, not a single step. By integrating IP and commercialization into your research approach you can help ensure your ideas do more than contribute to academic knowledge. They can reach communities, industries, and users, creating lasting and meaningful impact.

Office of the Vice-President, Research & Innovation