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Kevin Leung

Guy

Education

  • Bachelor of Arts, The Hong Kong Polytechnic University

Specialization

Content creation, Digital storytelling & marketing, Web development & analytics, Video production

Biography

During his undergraduate study in communication, Kevin was lucky and excited that he had a chance to work as a part-time research assistant on a team of seven for a project which aimed to investigate and analyze the use of business English via different communication channels in the workplace. His efforts and collaboration with his teammates have contributed to the success of an academic journal and he later realized his passion for human interactions with the latest technologies.

After getting his bachelor’s degree, Kevin held several digital communications positions for about six years on different teams like Marketing and Human Resources in industries such as Logistics and Horse racing. With a focus on digital marketing and content creation, he enjoyed conveying regional people stories through video production, partnering with UI/UX designers for User Acceptance Testing for mobile applications, evaluating web analytics to reach quarterly business targets. 

Why Digital Media?

MDM provides courses that strongly match my interests such as UI/ UX, AR, VR and even Entrepreneurship, a subject that is relatively new and unique compared to that in my hometown. I believe this one-year intensive program will likely pair my passion and years of work experience with technical knowledge, becoming a well-rounded digital communication specialist in the ever-changing digital media landscape.

Links

Linkedin: www.linkedin.com/in/kevin-leung-/