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Vaishali Gauba

Girl

Education

  • Bachelor of Science in Business Management & Journalism, Rutgers University 

Specialization

Creative writing, PR & media outreach, business writing, content strategy, public speaking

Biography

​​Vaishali Gauba is a ritualistic writer who has dabbled in various types of writing from news writing, poetry, non-fiction, thought leadership writing, financial writing and others. She started her career as a TV news producer and reporter and went on to work in brand and communications, and most recently as an independent consultant specializing in content strategy, media outreach, and executive writing for her global clients. Her work has been published in CNBC, CBS News, NBC, USA Today, Inc, Forbes, TechCrunch, and the Times of India. She studied business management and journalism at Rutgers University in the U.S. Vaishali is also a two-time published author and TEDx speaker. Her long-term plan is to enjoy a life by the beach doing nothing but writing. Outside of work, she loves to be in nature, read, try an assortment of foods, meet new people, and obsess about her dog Zara, who currently lives at home far away in India. 

Why Digital Media?

Digital media is today and tomorrow. Although it makes me a little uncomfortable seeing how deeply most people around me are entrenched in digital media all the time, I also understand it is important if you want to imbibe skills that are relevant and in high demand. I chose to study digital media to step out of my comfort zone, be able to offer a larger variety of services to potential clients, and expand my skill set to contribute to the ever-expanding potential of digital media. 

Major Research Paper

Life Coaching: The Digital Media Dimension of the Second-Fastest Growing Industry

The focus of my MRP is to create an online life coaching platform, which offers content, usable tools, and access to a 1:1 coach, using and upgrading existing digital media tools and practices deployed by current life coaches.

Links

Linkedin: www.linkedin.com/in/vaishaligauba/