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Message From the Chair

Ted Hiebert with a neutral expression. He is wearing a dark grey button up shirt and has short brown hair.

"At IMA, technical mastery and critical thinking go hand in hand, because the future of images demands both skill and intention, creativity and conscience."

Welcome to the School of Image Arts (IMA) at The Creative School.

We live in a world surrounded by images—proliferating at unprecedented speeds on our screens and feeds, but also in our minds and imaginations. At the School of Image Arts we lean into the world of images, exploring the ways that pictures, films, and new technologies offer opportunities to express, influence, document, and change the worlds we live in.

As Chair of IMA, I'm excited to welcome you into a community renowned as Canada’s leading institution for image-based arts. For over 75 years, our school has been shaped by filmmakers, artists, media scholars, and industry pioneers—all committed to bridging analog traditions with digital innovation. At IMA, technical mastery and critical thinking go hand in hand, because the future of images demands both skill and intention, creativity and conscience.

Whether you’re new to the School of Image Arts or returning, I invite you to explore everything IMA offers: our resources, opportunities, and the vibrant energy of our creative community. Follow us @tmuimagearts and check our calendar to stay connected. And feel free to reach out to me at any time—I’d love to hear your ideas, your questions, or just chat about the power of images in our shared world. I am always up for a conversation.

Ted Hiebert
Chair, School of Image Arts
Toronto Metropolitan University