DAM Events: The Second Annual Canada DAM Symposium (June 30)

Illustrated graphic representing digital assets, with the text How to Use The DAM Capability Model

The Second Annual Canada DAM Symposium

Thu, June 30 2022 from 12:30-3 p.m. ET
Join us virtually on Zoom

Contact Dr. Reem El Asaleh (reem.elasaleh@torontomu.ca)
for info or inquiries.

Join us for a community-building and networking peer to peer (virtual) experience at our second Annual "Canada DAM Symposium”. The event will consist of "anchor" showcase presentations by accomplished Canadian DAM Professionals. Interspersed with these presentations will be pre-recorded video cameos with Canadian DAM successes and journeys.

Throughout the event, there will be random drawings for "non-door" door prizes drawn from small Canadian businesses working hard to survive Covid-era and from throughout Canada. There will be a grand prize drawing for tuition to one Rutgers DAM Professional Certificate Program class at the event's close.

The event is a collaboration with The Creative School’s Graphic Communications Management (GCM) program at Toronto Metropolitan University (formerly Ryerson University) represented by Associate Professor Dr Reem El Asaleh and David H. Lipsey, well known DAM industry leader, Global Chair of the Henry Stewart Conferences on the Art and Practice of Managing Digital Media, and the Co-Founder, Co-Director & Instructor, the Digital Asset Management Certificate Program at Rutgers University. David will be leading the event.

We are committed to accessibility for persons with disabilities. Please contact us by June 24 if you have any particular accommodations requirements. Please contact reem.elasaleh@torontomu.ca (opens in new window) .

Meet the Speakers

Amelia O’Shea

Digital Asset Management Implementation Manager

Amelia O’Shea is a graduate of Western University, holds a graduate certificate in Libraries and Digital Technologies from Mohawk College, and is currently enrolled at Rutgers University for the Advanced DAM certificate program. In her career, she has worked at Anthem Entertainment, where she created a digital and physical archival collection for Canadian rock band, Rush, amongst others. She was the DAM manager for SeaLegacy, an ocean conservation organization founded by National Geographic photographers Paul Nicklen and Cristina Mittermeier and the Digital Library Manager for Pacific Wild, an animal conservation organization known for their Great Bear Rainforest IMAX film. Amelia is currently the DAM Implementation Manager at Article.

Click here for conference assets (external link, opens in new window) .

Kathryn Ruddock

Director, Digital Services in Libraries and Cultural Resources

Kathryn Ruddock is Director, Digital Services at University of Calgary. A librarian by training, Kathryn is passionate about creating access to unique digital collections through sustainable repositories. She works with faculty, staff and students creating digital collections for research, teaching and cultural heritage; and digital asset management. She completed her Master of Library and Information Studies from Western University in London, Ontario.

Mark Kelly

Supervisor, Creative Development

An experienced video and multimedia professional, Mark has led creative production teams across several industries. With video producing as his core skill, he has developed and executed content to support national advertising campaigns for clients in the private and public sectors. At Farm Credit Canada, Mark leads an in-house team focused on producing beautiful and engaging video and photo content for the organization.

Melanie Strauch

Digital Marketing Specialist

Melanie is the Digital Marketing Specialist for Alberta Municipalities. Over the years she has worked in sales & marketing for IT companies, and Oil and Gas suppliers in Germany, Australia, and Canada. She has been with Alberta Municipalities since 2022.

Michael Hogan

Senior Director of Marketing and Communications

Michael is the Senior Director, Marketing & Communications for Alberta Municipalities, formerly the Alberta Urban Municipalities Association. He has over 30 years’ experience in sales & marketing and communications with extensive experience.

Mylène Roussy

Digital Asset Management Specialist

Mylène has over a decade of experience in multimedia collections management. In the past, she has implemented and supervised the archiving and preservation processes for productions, has participated in the development of an internal online catalog of multimedia files and completed the planning of collections access strategies for international entertainment studios. She has demonstrated the ability to lead multidisciplinary teams and inspired collaboration. Mylène is currently Lead, Platforms Management at 2K. She has previously held positions as: Lead Content Strategist for the Ubisoft Technology Group, Lead of the Information Management team at Moment Factory, Media Librarian for Radio-Canada (CBC) and MeteoMedia (The Weather Network), She holds a Master's Degree in Information Science from the Université de Montréal and a Bachelor ès Arts in Art History and Communication.

Nadine Cotter

Creative Director and AVP, Creative Services

Nadine Cotter is Creative Director at CWB Financial Group, where she leads execution of brand standards and delivery of creative solutions for the group of companies. She would describe her role as being equal parts left- and right-brain thinking. And she loves it. While her career started with a passion for graphic design, she soon realized that leading creative operations would offer her the greatest fulfillment. Nadine has spent time in several roles, over the course of 21 years in the industry, both executing and leading her craft, but none have come close to providing the satisfaction she feels when shaping a deeper relationship between design and the organization. Launching CWB Financial Groups’ first Digital Asset Management platform is a great example that comes to mind. She believes The Teal Vault (DAM) quickly illustrates the value of mature infrastructure and processes when it comes to creative fulfillment and in turn the fulfillment of organizational goals such brand integrity and the agility required to create content and keep up.

Rebecca Waters

Manager, Media Assets

Rebecca has been working at MLSE for 19 years and has used her background in TV broadcast to transform marketing workflows and built MLSE's archive infrastructure from the ground up.

Zoe Schneiderman

Vice President of Content Operations

Zoe Schneiderman has over 20 years experience in content Supply Chain Management. In a 15+ year tenure with WildBrain—a multi-million-dollar producer, licenser and distributor of children’s programming and four broadcast channels—Zoe has navigated progressive roles in team and operations management. She currently serves as VP of Content Operations and oversees a team of more than 40 direct and indirect reports across Content Operations, Library, Digital Services, Client Services and Rights Management. In her role she ensures the progressive handling and delivery of more than 80,000 files per year and works with iconic brands such as the Teletubbies, Peanuts and Strawberry Shortcake.