Ripomatic Masterclass
CSPro in Partnership with the RTA School of Media & the Masters of Arts in Media Production is offering a masterclass on Thursday, February 5th from 2 - 5pm @ The Creative School's Rogers Communication Center.
This three-hour, intimate workshop offers advanced insight into the creative and strategic use of ripomatics in Film & Television development. Led by Clio Award–winning trailer editor, studio marketing executive, and tenured film professor Jim Fredrick, the session demystifies how ripomatics function within studios as decision-making tools — shaping creative direction, aligning stakeholders, and accelerating greenlight conversations.
Drawing on decades of senior leadership experience at Castle Rock Entertainment, Warner Bros., and Sony Screen Gems, working on Hollywood blockbusters such as The Harry Potter franchise, The Shawshank Redemption, and A Few Good Men. Jim Fredrick provides participants with studio-level frameworks rarely accessible outside professional marketing departments. The workshop emphasizes editorial thinking, narrative intention, and strategic clarity over software instruction, positioning ripomatics as creative prototypes rather than promotional artifacts.
Designed for emerging producers and advanced creatives, the session prioritizes depth, discussion, and real-world application within a deliberately limited cohort.
Duration
3 hours
Price
$500 for Professionals, $200 for Students*
Delivery
In-person
Rogers Communication Centre (RCC) 80 Gould St, Room: RCC 202
*all interested students must submit a letter of interest to Prof James Nadler (jnadler@torontomu.ca) for consideration in this workshop
Workshop Details
- A clear understanding of ripomatics as development tools, not marketing afterthoughts
- Insight into studio expectations and executive decision-making
- Editorial strategies that communicate tone, scale, and intent quickly
- Practical frameworks applicable to pitches, internal reviews, and early development
- Date: Thursday, Feb 5th from 2pm - 5pm
- Location: Rogers Communication Centre (RCC) 80 Gould St, Room: RCC 202
- Capacity: Limited enrollment of 10 seats to ensure meaningful engagement
- Each Participant is encouraged to submit their own Ripomatic for Jim’s review and group discussion
Meet Your Expert Instructor
Jim Fredrick
Jim Fredrick is a Clio Award–winning trailer editor, studio marketing executive, and tenured professor at Dodge College of Film and Media Arts, Chapman University. He has held senior creative leadership roles at Castle Rock Entertainment, Warner Bros. Pictures, and Sony Screen Gems, overseeing campaigns for some of the most influential films of the past four decades, including The Harry Potter franchise, The Shawshank Redemption, and A Few Good Men. He is also the founder of Jim Fredrick Motion Picture Marketing and the author of Opening Weekend: An Insider’s Look at Marketing Hollywood’s Hits and Flops.
Questions?
For more information or questions about the workshop series, please contact The Creative School Pro team at creativepro@torontomu.ca.