Creative Industries alum named in Campaign Canada’s 30 Under 30
Creative Industries alum Alison Osborne has been honoured in Campaign Canada’s 30 Under 30, a prestigious list celebrating future leaders in advertising. This recognition underscores Osborne’s remarkable contributions and innovative approach to the fields of marketing and communications.
Alison Osborne, Vice-President of Marketing at Quill and CoHost. Image courtesy of Alison Osborne.
Origins Media Haus Co-Founders Brittany Nguyen (left), Alison Osborne (middle), and Stephanie Andrews (right). Image courtesy of Origins Media Haus (@originsmediahaus) on Instagram.
Emerging as a Leader in Marketing
Campaign Canada’s 30 Under 30 recognizes young professionals who excel in their roles, drive positive industry change, and actively pursue ambitious goals. As part of the Made in Canada editorial platform, this initiative highlights emerging talent set to shape the industry’s future.
Osborne, now the Vice-President of Marketing at Quill and CoHost, began her journey by co-founding the boutique production house Origins Media Haus in 2016, later acquired by Quill in 2020. By the age of 27, she had already been promoted to Vice-President, where her innovative inbound marketing strategies have played a key role in securing partnerships with major brands such as McKinsey, Walmart, and Expedia Group.
Stephanie Andrews (left), Brittany Nguyen (middle), and Alison Osborne (right). Image courtesy of Origins Media Haus (@originsmediahaus) on Instagram.
Reflecting on her career and passion, Osborne shared, "marketing enticed me because it felt as if I wouldn’t be placed within a box. I see marketing and advertising as an open, creative space with countless opportunities and styles of work. It excited me to think of the impact I could create and the different directions I could go."
Alison Osborne dining with her team at Quill. Image courtesy of Alison Osborne.
Inspiring the Next Generation
Osborne’s journey, from co-founding Origins Media Haus to leading marketing at Quill, is a testament to her ability to blend creativity with data-driven strategies. She also offers valuable advice to those starting their careers: be curious and give yourself space to experiment.
“There are so many amazing companies, styles of roles, and areas within the marketing and advertising landscape. As you’re starting, take time to explore and be curious about the direction you want your career to take. Have coffee chats with people, network, find a mentor, and ask questions."
From left to right: Sheba Zaidi, Fatima Zaidi, Tianna Marinucci, and Alison Osborne at The Podcast Show 2024 conference in London, UK. Image courtesy of Fatima Zaidi.
Nurturing Talent at The Creative School
Osborne’s recognition in Campaign Canada’s 30 Under 30 is a testament to her talent, hard work, and influence in the creative industries. Her story serves as an inspiration to young professionals and highlights the diverse and dynamic possibilities for future innovators.
“My time at TMU within The Creative School helped to shape my mindset, motivation, and drive within the creative field. I was fortunate to meet mentors early on, access resources such as the Transmedia Zone, and build a business throughout my university career.” 
The Creative School at Toronto Metropolitan University
The Creative School is a dynamic faculty that is making a difference in new, unexplored ways. Made up of Canada’s top professional schools and transdisciplinary hubs in media, communication, design and cultural industries, The Creative School offers students an unparalleled global experience in the heart of downtown Toronto.