Momentum
About the Program
Momentum is an exclusive 8-week in-person program designed to propel ideation stage startups to new heights. Offering personalized support tailored to each venture’s unique needs, Momentum provides access to workshops, essential resources, mentorship, and networking opportunities.
This program is ideal for those who are newly embarking on their entrepreneurial journey and are seeking support in actualizing their innovation. Haven't yet identified what your solution to the problem is? No worries. Momentum provides support during this exploration and discovery phase to help you develop a solution that is backed by evidence.
Accelerate your startup's momentum towards success
The program runs from May 5 - June 25, 2026 with weekly sessions on Tuesdays and Thursdays.
This 8 week program will cover the following:
- How to identify a problem to solve
- The buisness model canvas & how to use it
- Customer and market segmentation
- Discovering and crafting your unique value
- Competitor and market analysis
- Addressing assumptions and using evidence-informed approaches
- How to craft & deliver a successful pitch
Have questions? Send us an email at discovery.zone@torontomu.ca
"I really enjoyed the momentum program and I loved the structure of having startups share their real experiences (and getting to connect and ask questions) with a mix of mini lectures that were easy to follow and very encouraging! "
-Student in the Summer '25 Momentum Cohort
"I have new found confidence in myself which has helped me to try new adventures."
- Student in the Summer '24 Momentum Cohort