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GCM 830

Digital Client Communications Management

This course introduces students to the digital world of client communication management (CCM) technologies. Business communication has evolved to include a richer bi-directional multi-channel delivery model based on web, mobile, e-mail, and cloud-based mediums with considerations for accessibility, business requirements, and legal compliance. Subject matter includes exploring the software landscape, the delivery channels, and methods. Labs will utilize these tools via the web browser and design capability will include artificial Intelligence methods for optimization.
Weekly Contact: Lab: 1.5 hrs. Lecture: 1.5 hrs.
GPA Weight: 1.00
Course Count: 1.00
Billing Units: 1

Prerequisites

GCM 260

Co-Requisites

None

Antirequisites

None

Custom Requisites

None

Mentioned in the Following Calendar Pages

*List may not include courses that are on a common table shared between programs.