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Social Media Maximization with Jeremy Shtern
Page Description:Twitter, Instagram, Pinterest, Linkedin — how can startup founders should use these platforms to maximize their return.
Time to Embrace the Power of Storytelling with Mark Evans
Page Description:In a fast-moving world, storytelling matters more than ever. It’s how brands capture the spotlight and get consumers to pay attention at a time when they’re inundated with content and information. In this interactive and hands-on workshop, you’ll get insight into why storytelling matters and how you can make storytelling a key part of how you do marketing and sales.

Innovating in Retail with Liz Evans
Page Description:Successful innovation in retail is driven by understanding the target consumer, and keeping an eye on their journey. Learn how retailers do it and how it can apply to startups.

Customer Acquisition and Sales Training with Alyshan Kara & Chris Gray
Page Description:This session will cover the science, methodology and strategy behind customer acquisition and prospecting. We’ll be reviewing the importance of implementing a sales process, exploring proven prospecting and cold-calling techniques, and breaking down effective and ineffective email approaches. The latter half of the session will be hands-on, where audience members write and submit their own prospecting emails based on the techniques presented. Volunteers will be selected to showcase their work.
Sales 102: USP and Cold Calling with Jason Silver
Page Description:How do you stand out from the crowd? How do you get people to listen? Sales is very much a study in human relations. Learn how to sell offline, over the phone and in front of your clients.

PR Fundamentals for Startups with Deb Belcourt
Page Description:With an average of three startups launched globally every second, competition to survive, much less thrive, is far from easy. Many startups often struggle to cut through the noise to tell their unique brand story. This session covers how to develop your story, your PR strategy and the state of the media landscape today.
PR Fundamentals for Startups with Joy Yap
Page Description:With an average of three startups launched globally every second, competition to survive, much less thrive, is far from easy. Many startups often struggle to cut through the noise to tell their unique brand story. This session covers how to develop your story, your PR strategy and the state of the media landscape today.