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Irvin Goldman

Media and Culture
DepartmentAssociate Member ComCult (Toronto Metropolitan University)
Areas of ExpertiseQ Methodology, Subjectivity, Communication Practices, Digital Culture, Identity Formation, Media Influence

Irvin Goldman, Professor Emeritus in the Department of Communication, Media & Film at the University of Windsor and Associate Member of the Yeates School of Graduate and Postdoctoral Studies, explores the intersections of communication, identity, and subjectivity through a variety of methodological lenses. His research is distinguished by its focus on Q methodology to understand cultural and psychological phenomena, including the subjective experiences of media consumption and identity formation. Goldman has contributed to significant discussions on the role of mass media in shaping Canadian identity and the evolving nature of subjective experiences in the digital age. His recent work examines the "fear of missing out" (FoMO) and its impact on self-concept within the framework of deep mediatization.